Google has done it again. Staying on top of Google search ranking algorithms is a daunting prospect, but you can stay informed! In April 2015, Google included the use of mobile optimization as a ranking signal. This short and useful blog from Higher Ed Live will give you three reasons why you want to make sure your website design is optimized for your mobile users.
“Donors are 34% more likely to donate on responsive websites and nearly 20% of non-profits event registrations occur on mobile devices.”